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The Practical Age of Monetized Data Has Finally Arrived

Major companies like Uber and Under Armour are putting data to work, and the emerging partnerships and new app developments are having a bottom-line impact.

Major companies like Uber and Under Armour are putting data to work, and the emerging partnerships and new app developments are having a bottom-line impact. Uber recently invited developers to use its driver data to create money-and- advantage-spinning apps:

Uber Turns Passive Data Into Active Earnings

Under Armour is bundling data-collecting fitness hardware and software into a package that athletes at all levels are finding irresistible:

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https://www.instagram.com/p/BNxWnOxBSN7/?taken-by=techportfolio

And for startups and developers keen to enter this era of monetized data, we assembled tutorials that show developers how they can harness data for practical uses, with a compelling example or two along the way:

https://twitter.com/TechPortfolio/status/806561482901225474

As we move into 2017, keep tracking the data monetization conversation here at TechPortfolio.

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